Step into the world of Armenian elegance and tradition at the Noy Ararat Brandy-Wine Factory, one of the country’s most iconic landmarks and a true symbol of craftsmanship. Founded in 1877 and nestled within the historic Yerevan Fortress, this legendary factory has preserved the secrets of fine brandy-making for nearly a century and a half.

Follow your expert guide through the underground aging cellars, where rows of oak barrels quietly nurture the spirit of Armenia. Learn about the meticulous process that transforms local grapes into award-winning brandy — from distillation and aging to blending and bottling — all done with time-honored precision.

Along the way, you’ll uncover fascinating stories about Armenia’s rich winemaking heritage, the factory’s royal patrons, and its role in shaping the country’s reputation for excellence in spirits.

Your tour concludes with an exclusive premium tasting session, featuring select aged brandies and a rare 80-year-old fruit wine — a true liquid treasure that captures the soul of Armenia in every sip.

This experience is a must for lovers of history, craftsmanship, and fine taste — an elegant journey through Armenia’s heritage, one glass at a time.